Scope
Client
Duration
Year
Digitizing and Scaling Franchise Management
Francis is a SaaS platform that helps franchisors and franchisees digitize and standardize operations. Still in progress, it has already gained strong traction with 60+ brands on the waitlist and a validated prototype built in just two weeks.
Bringing Order and Traceability to Franchises
Franchise networks often rely on spreadsheets, emails, or oversized enterprise software that doesn’t fit their needs. The challenge was to create a lean, accessible platform that would allow franchisors to onboard their brands, define roles, upload manuals, manage contracts, and run audits—while ensuring franchisees have clarity and consistency in operations. The MVP had to balance usability, scalability, and the diverse needs of both franchisors and franchisees.
An MVP co-created with franchisors and franchisees
In just two weeks, using AI-assisted processes, we built an interactive prototype to validate critical workflows with potential users.
Alongside the platform, we also developed the branding for Francis, including its logo and brandbook, to establish a strong identity from the start. The MVP is a responsive web app where franchisors can register their brand, set up organizational roles, upload manuals, and manage locations and contracts.
To accelerate data-heavy tasks, we implemented AI-powered form autocompletion—for example, in the registration of new locations, where uploading a contract automatically pre-fills the form with all relevant information. Franchisees gain access to manuals, roles, and local audit results. The platform integrates audit templates, role-based access, and reporting features—providing visibility and standardization across the network.
Early traction and validation in the market
At Expo Franquicias 2025, Francis captured the interest of over 60 brands that joined the waitlist—showing strong demand for a specialized solution. The rapid prototyping approach accelerated our learning curve, confirming key needs and shaping the MVP scope. While still under development, Francis is on track to deliver a functional MVP by December 2025, with clear success metrics in adoption, activation, and early intention to pay.
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